Bahia 2026: blue and gold in a project with FINPAT

Bahia and PUMA presented their third shirt on 11 September 2026, developed with the Indigenous federation FINPAT and community participation.

Design details

The photographs alternate portraits beside water and trees with studio views. A geometric motif covers the front in two shades of blue; the back is much more uniform. Gold appears on the circular crest, collar edge and side panels. Close-ups reveal small shapes repeated within the pattern. Together, the images show both the complete garment and its visual relationship with the campaign settings.

Other Bahia designs offer a comparison of how proportions and colours change between kits.

Complete gallery